Discover the story of Afar Textiles—a high-end fashion brand rooted in over 130 years of Italian craftsmanship and reborn in Addis Ababa. This film traces Afar’s ethical journey through style, sustainability, and storytelling. A proud supporter of Ayzoh!, Afar champions conscious industry and redefines how we travel, dress, and connect.
Awra Amba, a visionary community in Ethiopia, challenges conventional norms by promoting equality, peace, and sustainability. As global ambassadors, Ayzoh! shares their inspiring story through an illuminating photographic book and dedicated website, highlighting the transformative power of rethinking the status quo.
Meet the faces behind the fashion. This intimate video celebrates the artisans of Afar Textiles—women and men who not only make the bags but embody the brand. Used as models in Afar’s own campaigns, they speak of dignity, creativity, and change. The film also explores Afar’s bold commitment to Fashion Revolution.
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